The Demand #
Before your next shift, pull your current menu and map every item into Stars, Puzzles, Plow Horses, or Dogs. Check what actually occupies your Golden Triangle — center of center panel, top right, top left — against what should be there by margin, not popularity or price. Move one misplaced item this week and remove one Dog entirely.
The Work #
What currently occupies your Golden Triangle (center panel, top right, top left):
The four categories — name one item in each:
Star (high demand, high margin):
Puzzle (low demand, high margin):
Plow Horse (high demand, low margin):
Dog (low demand, low margin):
Placement audit:
Is your Star currently in the Golden Triangle, or drifting to a back page:
What one reposition or rename could move your Puzzle toward Star status:
What surgery — recipe, portion, or reprice with a story — does your Plow Horse need:
Layout techniques:
Do dollar signs currently appear next to your prices — yes or no:
Are your prices right-justified in a column, or nested at the end of the description:
The one Dog you will cut this week, and the one placement change you will make to your Golden Triangle: